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For an even clearer example. There's this list of the 25 most searched for people last year: https://www.ratsit.se/info/omtalade/mest-eftersokta-forra-ar... . I can recognize several celebrities there, most of them artists, and even our prime minister.

You can see addresses, if they own dogs, which cars they own, what salary they have (the site I linked needs payment for that, but there's other ways to get it for free), the companies they own or own a part of.



this is very valuable data for any advertiser to use for targeting


I’m sure they get direct mailings from purveyors of exclusive consumer products. Just like I’m already getting mail about buying a house because I bought an apartment last year. What’s the harm?


That would not be GDPR-compatible.


> the sites have publishing certificates, which gives them the same constitutional protection as the media. They are not covered by the GDPR and the Data Inspectorate can therefore not examine them. It is also written that the authority has been critical of the fact that the sites can receive constitutional protection through the publication certificate. [1]

[1] https://www-svt-se.translate.goog/nyheter/inrikes/jurist-tar...


I'm sure the sites are legal. I was referring to the comment about such data being used for marketing.




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