> how does that happen except at an individual level
I can see changing subsidies around to make meat more expensive as a matter of public policy being more effective at changing individual behavior than trying to convince them on moral grounds.
It's not like meat was always cheap, it probably does more harm than good from a public health standpoint. In countries without subsidized steak people just have a different diet, use the meat for flavor, not calories.
I can see changing subsidies around to make meat more expensive as a matter of public policy being more effective at changing individual behavior than trying to convince them on moral grounds.