It somehow made the phrase "Everything that can be automated is automated." less... I don't know... scary I guess. I can't put my finger on it, but giving all this up to some algorithms seems wrong/worrisome for some reason, but seeing exactly how it was done made it less so.
The author's extreme user empathy, attention to detail, and willingness to do whatever it takes to reach a standard makes this a comforting read. You know it's going to end without disappointment, because he does whatever it takes to get good results for all stakeholders.
Sadly, our experience shows that 'the algorithm' becomes very centralized (because of the network effect), and suddenly this new middleman starts extracting fees comparable to the previous middlemen.
Please see: ticket sales: Ticketmaster, Stubhub, etc.
In theory, these make sense and reduce anti-consumer inefficiency like scalping that individual venues are not equipped to deal with. In practice, they extract fees. It's not that they are bad, per se, just that if the opportunity exists, someone with a spreadsheet will spot it, likely with the best intentions but no eye to the overall impact.
EDIT: To be clear, I think these services are a net good. Stubhub allows me to get sports tickets at a reduced price if someone can't go to the game. Ticketmaster stops people from spamming the system to gobble up tickets, it's just that these industries are now going to want a fee for that and we end up back where we started. I'm sure at one time brokers were helpful as well (a landlord free way to compare properties).
It somehow made the phrase "Everything that can be automated is automated." less... I don't know... scary I guess. I can't put my finger on it, but giving all this up to some algorithms seems wrong/worrisome for some reason, but seeing exactly how it was done made it less so.