It’s an awful shame, really. The man’s very talented, but he needed an editor. For years Steve Jobs was that editor, and he was brilliant at it. It was the two of them together that made Apple’s industrial design so damn good.
I agree about animations. I remember reading (probably here :D) a story from an Apple mobile engineer. He was on an elevator and Steve Jobs got in afterwards, and asked his notorious, “What are you working on?” The engineer opened the app on his phone to show Steve, who looked at it for one floor. He said, “Not enough texture,” and handed it back.
That, specifically, is the voice that Ive needed to do truly great work.
https://www.dezeen.com/2013/06/10/new-apple-ios-software-fla...
It’s an awful shame, really. The man’s very talented, but he needed an editor. For years Steve Jobs was that editor, and he was brilliant at it. It was the two of them together that made Apple’s industrial design so damn good.
I agree about animations. I remember reading (probably here :D) a story from an Apple mobile engineer. He was on an elevator and Steve Jobs got in afterwards, and asked his notorious, “What are you working on?” The engineer opened the app on his phone to show Steve, who looked at it for one floor. He said, “Not enough texture,” and handed it back.
That, specifically, is the voice that Ive needed to do truly great work.