Do airplanes usually spontaneously explode? I'd agree "Crash" would be a aweful name, but "Boom Supersonic" makes a lot of sense since most people know what kind of sound gets made once you reach supersonic speeds, while I don't remember any exploding planes really, but my memory has been off before.

I think people would more likely associate "boom" with the times planes not-so-spontaneously explode

Well most aeroplanes don't spontaneously explode, but the Boom's immediate progenitor Concorde is famous for having done exactly that in Paris upon takeoff. And that was the end of that.

What it immediately brings to mind is https://en.wikipedia.org/wiki/Air_France_Flight_4590

My thoughts exactly.

Not just for the "Boom" catastrophic-explosion aspect but also for the very-loud "Boom" sound created as the supersonic speed barrier is crossed.

Sonic booms are a continuous wavefront, not caused only once upon crossing the "supersonic speed barrier", but radiating outward continuously from the aircraft (or rather a compression point in front of the aircraft) as it travels. Everyone under the flight path of a supersonic craft gets to hear the boom as it passes over them, even though it is "already" supersonic.

No boom today. Boom tomorrow. There's always a boom tomorrow.

Zoom was taken.

it's a perfectly fine name for attracting media attention and VC dollars. in a few years they'll sell their IP to boeing or airbus and the name will go away.

Yes, I wondered at first if it was for real. I mean who okays "Boom" as the name of an aircraft company?

Not worse than Slack as a productivity tool, and yet it didn’t seem to matter.

Ha ha, that's true. But it's not my life that I am entrusting to Slack.

Likely due to the relation between supersonic jets and sonic booms https://en.wikipedia.org/wiki/Sonic_boom

If you have to explain your name then you probably should have kept looking.

"Boom Supersonic" sounds like a company name I might have invented when I was 12.