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It’s an oversimplification for effect.

Yes, there’s bad fried chicken and good fried chicken. But when you’re hungry cruising down the commercial strip, there may be two national brands you need to quickly choose from. One of those brands comes out on top because their millions of ad spend got you in there once or twice and now they’re you’re favorite.

Source: we got chick-fil-a curbside many Saturdays last year but at least two other fried chicken places are closer and we generally eat much healthier food.




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