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oh my god discussions about advertising on hackernews are like a bunch of plumbers talking about software engineering. these threads should honestly just be used as Dunning-Kruger honeypots. we should post about advertising once a week and then just ban everyone who says "there is no evidence that advertising works."

I have a pixel on my thank-you page. I manually delete placements and optimize creatives and angles and funnels and demographic targeting until it goes from making no sales to ludicrously profitable. This is an entire industry you know nothing about.

Big brands can be dumb but they do mostly have the tools to not be.




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