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The experience is smoother with Roku TV. You only have one UI to deal with.



I don't have one, but I can believe it. However, as we have just witnessed, we can't lock ourselves into a single streaming provider as an OS. Business agreements can end. I think what we want with HW is the ability to use these providers as low-level apps. Start with the assumption that the TV is simply a pass through device but gives platforms control of the full screen only when _their_ remote is in use. Build the user interface around full screen control that is only pre-emptible with remote accessory.




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