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It really depends what you mean by "low". It's certainly possible at the hundreds-per-day type volume. The key is to just look for bigger effects. If 200 people show up, 10/100 convert on A, and 25/100 convert on B then B wins (p < .01)

As your traffic scales, you can look for smaller and smaller effects. But the whole idea of testing variants can be applied pretty damn early.




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