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Apple are not choking off in-app advertising revenue.

That option is still available, developers just have to tell people what they're doing up front and allow opt-in control of tracking.

So if you want to give informed consent for targeted in-app advertising you still can.

As an Apple customer I pay Apple to provide that, altruism has nothing to do with it.

Facebook won't do it on their own because they don't want users to have the choice.




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