Microsoft are in a strategically very interesting position, one which could render the RIAA's actions suicidal.
Microsoft could pursue alternative copyright or music regimes which undermine the RIAA's stranglehold. Notably, the Microsoft Store online marketplace dropped books and music in 2017 (https://www.bbc.com/news/technology-47810367), meaning the RIAA has minimal leverage here. At the same time, an unencumbered alternative could provide an opening against two of Microsoft's biggest rivals, Apple (music), and Amazon (books). Possibly Google (both, plus, obv., video) and Netflix (video) as well. A large-corporate-backed Creative Commons media service would be a game-changer.
Microsoft could pursue alternative copyright or music regimes which undermine the RIAA's stranglehold. Notably, the Microsoft Store online marketplace dropped books and music in 2017 (https://www.bbc.com/news/technology-47810367), meaning the RIAA has minimal leverage here. At the same time, an unencumbered alternative could provide an opening against two of Microsoft's biggest rivals, Apple (music), and Amazon (books). Possibly Google (both, plus, obv., video) and Netflix (video) as well. A large-corporate-backed Creative Commons media service would be a game-changer.
https://tildes.net/~tech/suf/youtube_dls_github_repository_h...
Microsoft claim to have staked their future on Free Software.
https://www.idginsiderpro.com/article/3584911/how-microsoft-...
How believable this is can be argued, of course.
The company paid $7.4 billion for GitHub in 2018, a $5.4 billion premium over the service's 2015 valuation.
https://www.theverge.com/2018/10/26/17954714/microsoft-githu...
https://fortune.com/2015/07/29/github-raises-250-million-in-...
https://toot.cat/@dredmorbius/105087121976979704