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Yeah, for sure. The 'One' craze started years ago, and for some reason keeps popping up. I roll my eyes everytime I see it now. It's lazy, and tells consumers absolutely nothing about the product.



I remember the 'One' craze a Microsoft started from an internal movement called "One Microsoft". Microsoft traditionally had lots of different divisions/products competing with each other, and those products did not look like from same company. One Microsoft was about bridging those gaps (between company as well as between products). It resulted in OneDrive, XboxOne, OneNote etc..


Microsoft started it after they got sued and renamed skydrive to onedrive.

Then sinofsky started chanting "one windows."

Then xbox one happened. The rest followed suit


Sounds to me like SV lawyers are pushing this to their lawyer friends to make sure nobody can claim they own the "one" term :)




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