The issue is not effectiveness as much as measurement. Advertisers value the ins... | Hacker News

Hacker News new | past | comments | ask | show | jobs | submit

login

pm90 on Aug 28, 2020 | parent | context | favorite | on: Facebook apologizes to users for Apple’s monstrous...

The issue is not effectiveness as much as measurement. Advertisers value the insight obtained by tracking user response to ads. That is something they are willing to pay premium for. Without the ability to do measurements, Facebook does not provide as much value.

ric2b on Aug 28, 2020 [–]

Ad with id X was shown, Ad with id X was clicked, Ad with id X led to a purchase. Is it that important to know more than that?

Consider applying for YC's Spring batch! Applications are open till Feb 11.
Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact