I'm 100% with this thought. Most "targeted" ads are garbage. I think this is also a chicken and egg problem. I don't want to give up more personal information so the the data set is limited on what i "like".
Instagram has an interesting model. Maybe because of the visual medium that it works well for me. I'll purposely do searches for a thing I'm interested in and click on related posts. After a couple days I'll start getting ads for companies selling things I'm looking for. Recently, new bedding & sheets. I'd imagine it's the same model Facebook uses but i rarely login there.
Instagram has an interesting model. Maybe because of the visual medium that it works well for me. I'll purposely do searches for a thing I'm interested in and click on related posts. After a couple days I'll start getting ads for companies selling things I'm looking for. Recently, new bedding & sheets. I'd imagine it's the same model Facebook uses but i rarely login there.