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This was probably the most brilliant advertising scheme of all times. Tesla is not just an electric car, it's the self driving car brand - even if it doesn't actually do that.

I believe banning this kind of advertisement will only cement Tesla's image as the "Self Driving Car company" as no other company would be able to replicate it. People will continue to post memes about self driving Teslas but no one else would be able to claim anything like that up until they actually make a self driving car, and if they do it before Tesla, when people hear about it they will say "Oh cool!, So just like a Tesla?".




> This was probably the most brilliant advertising scheme of all times. Tesla is not just an electric car, it's the self driving car brand - even if it doesn't actually do that.

Acting with total disregard for the safety of your users and violating laws around false advertising is not "brilliant." It wasn't "brilliant" when Bill Gates browbeat manufacturers to bundle Internet Explorer with Windows, even if he made a lot of money. It wasn't "brilliant" when Mark Zuckerberg broke the law to snoop on users phones and sell their data to advertisers, even if he used some of that money to buy a private island.

And if I distract my opponent and steal their bishop, I don't become a brilliant chess player if I win the match. Like Musk, Zuckerberg, and Gates, I would just be a massive jerk.


Or it backfires when people realize their newly purchased, expensive car doesn't do what they thought it could do. Tesla is not managing expectations well.


That's what the 7 day return period is for.




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