Just the mere perception of quality will increase your satisfaction levels. The perception of lack of quality will reduce you satisfaction levels.
Thus I still maintain that your "perfect" $18 burger is only marginally better than McDonald's midrange burger. The fact that you actually spend time on making that burger more appetising - is proof that the low cost foods are getting better and better.
While focusing on my analogy, you literally prove my overall point.
30 years ago you weren't necessary, as low cost food wasn't nearly as good as today. Now - you have to exist to justify that premium.
Just the mere perception of quality will increase your satisfaction levels. The perception of lack of quality will reduce you satisfaction levels.
Thus I still maintain that your "perfect" $18 burger is only marginally better than McDonald's midrange burger. The fact that you actually spend time on making that burger more appetising - is proof that the low cost foods are getting better and better.
While focusing on my analogy, you literally prove my overall point.
30 years ago you weren't necessary, as low cost food wasn't nearly as good as today. Now - you have to exist to justify that premium.