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The iPhone SE and entry level iPad.

According to the usually accurate Ming Chi Kuo, the entry level iPad will be moving to using a top of the line chip as well, which is a needed change.

>Kuo first says that Apple will launch a new 10.8-inch iPad during the second half of 2020, followed by a new iPad mini that’s between 8.5-inches and 9-inches during the first half of 2021. According to the analyst, the selling points of these iPads will be “the affordable price tag and the adoption of fast chips,” much like the new iPhone SE.

https://9to5mac.com/2020/05/14/ipad-mini-apple-glasses-kuo/




not only rumors, but unpriced rumors?

and iphone SE is not a low margin example https://www.phonearena.com/news/apple-iphone-se-2020-teardow...

so question still stands, got any post jobs example?


I'll let the guys at Android Central judge how much value for the money the iPhone SE delivers:

>I didn't think we would get to a point where an iPhone offers more value than Android phones, particularly in the mid-range segment. But that's exactly what's going on with the iPhone SE.

https://www.androidcentral.com/iphone-se-2020-just-killed-pi...

Feel free to ignore Ming Chi Kuo, but given his track record for accuracy and known good sources inside Apple's supply chain, people pay attention to what he has to say.

More interestingly, will Apple use the same strategy of selling at entry level prices with a custom ARM SOC that outperforms the competition for an ARM Mac as well?


iPhone SE is absolutely not cheap when you can buy a powerful android for $200. It's not absurdly priced, but that's about it.


>powerful android for $200

Even the $1500 Android flagships are completely outclassed by that SE.

On CPU:

>Overall, in terms of performance, the A13 and the Lightning cores are extremely fast. In the mobile space, there’s really no competition as the A13 posts almost double the performance of the next best non-Apple SoC.

https://www.anandtech.com/show/14892/the-apple-iphone-11-pro...

and GPU:

>On the GPU side of things, Apple has also been hitting it out of the park; the last two GPU generations have brought tremendous efficiency upgrades which also allow for larger performance gains. I really had not expected Apple to make as large strides with the A13’s GPU this year, and the efficiency improvements really surprised me. The differences to Qualcomm’s Adreno architecture are now so big that even the newest Snapdragon 865 peak performance isn’t able to match Apple’s sustained performance figures. It’s no longer that Apple just leads in CPU, they are now also massively leading in GPU.

https://www.anandtech.com/show/15246/anandtech-year-in-revie...


[flagged]


No a cheap Porsche is a much better driver than an expensive Corvette. Porsche is about the driving experience as much as speed.


that's exactly the point, not everyone purchase by driving experience, and value is subjective, don't know why you're contrarian to the statement.

the point is that nothing of value can come from arguing subjective points.


“Better driver” /= “faster”


what has that anything to do with my statement?


It’s exactly your statement.


None of this has anything to do whatsoever with margins for apple.


They offer the same chip on their 1k USD smartphone as on their $399 phone. For many people who like iOS but don't want to spend a lot on a phone, they no longer need to spend $600+ USD to get iOS, which is a lot of people.


You don't need best CPU and GPU to chat in whatsapp and make some selfies. Also you conveniently did not mention RAM which is more important for good user experience in typical smartphone apps.


AFAICT, given the lack of Java on iOS, applications tend to use less memory than their Android counterparts, which is what has enabled Apple to put less RAM in their phones for years.


IOS has always done a lot more with less memory than Android, by design. No JVM, lots of memory maximizing OS features.


that's nice and all but it's a thread about aggressive pricing and I just linked you source for the Iphone SE having big fat margins, so, no, you're talking about another thing completely, the Iphone SE is not priced aggressively. it's at most built on the low end to compete strategically, and that has nothing to do with the point being made.


So Apple makes a great product at a great price, and you still complain about their margins? What’s it matter what the margins are if it’s competitive with alternatives?

It’s always kind of strange to me to see all the people who criticize Apple’s profits. Look at the profit margins of other major tech companies, and you’ll find they make similarly large margins.


you're mistaken, I'm not complaining.

this thread is about apple margins and people that is arguing they will transfer margins into lower margins. I really don't know why you're arguing about product value. this is the thread starter: https://news.ycombinator.com/item?id=23598122

what has your point about prices and product quality anything to do with this?




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