> Two blog posts early on (one on NY vs. SF, and another about my time at Goldman Sachs) went viral and were what first put us on the map. To this day, people stop me when I’m wearing an AdGrok shirt and ask if I’m the guy from the blog. We’ve gotten meetings with major companies who might otherwise not return emails because of those posts. Pick a fight. Pinch a nerve.
It was interesting to know that these blog posts had such a positive effect just by unearthing a controversy, something out of the 37Signals playbook. Hard to argue against free marketing despite potentially stepping on a few toes.
It was interesting to know that these blog posts had such a positive effect just by unearthing a controversy, something out of the 37Signals playbook. Hard to argue against free marketing despite potentially stepping on a few toes.