Our points are not at odds. Something 'brutalist' might be very fitting in certain contexts. In most scenarios, creating something that's 'easy on the eyes' is a very important constraint of the design. My main point is that beauty in design emerges from a graceful balancing act between all of the conflicting constraints on a project. It rarely emerges by enforcing a facade on top of something.
The best Visual Designers have superb pattern-recognition skills for applying principles they've become familiar with in their education and professional work. They can quickly recognize a certain type of problem, and call on their depth of experience to apply a solution. But even the best can slip into habit of using well-worn tricks in situations where perhaps a different approach would be more fitting.
The best Visual Designers have superb pattern-recognition skills for applying principles they've become familiar with in their education and professional work. They can quickly recognize a certain type of problem, and call on their depth of experience to apply a solution. But even the best can slip into habit of using well-worn tricks in situations where perhaps a different approach would be more fitting.