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> fundamental principle of a corporation is to give you the LEAST possible service for the highest possible price.

And as a consumer you want to get as many goods as possible for as little price as possible.




This is why I have 18 smart cars in my driveway.


Maximizing total number of goods is not the same as maximizing goods per dollar spent. You want 1 smart car, and you want to pay as little for it as they will let you.




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