Some people drink craft ipas, but that's not what sells the most. Someday we'll have the bud light of weed, and we'll have people saying it smokes like shit.
We have it now, just not at most dispensaries. There's tons of well grown low THC hemp flowers out there with all kinds of blends of various different cannabinoids and terpenes. There's a stigma from some people about this stuff being "o'douls weed". But really these are really good strains. People can be fools. That's one of our basic modes of being I guess. These strains don't have the same effects as THC, but they definitely have a variety of interesting, palpable, soothing effects.
Personally I'd rather just use extracts.