I use blogger, the thing the article claims doesn't exist.
I have a zillion blogs. I'm telling you from firsthand experience that it's hard to get traffic, it's hard to monetize, etc. So it's unsurprising that some people go "Fuck it. I don't care. I'm just going to talk somewhere on the internet."
And the irony is even if you go that route, people will give you hell. One of the most common criticisms I get on HN boils down to "Bitch, go start a blog and stop leaving long comments on HN telling us about your life." when I have a zillion blogs and I'm pretty choosy about what I say here.
It's a huge uphill battle if you do care about such things. Don't go blaming them. That sounds an awful lot like victim blaming.
You want to see more blogging, help people succeed instead of adding more baggage to their path.