Agreed.

But also, the way raise money for Earnest is very similar to Trailhead: https://twitter.com/tylertringas/status/1260972763285774337?...

Build a relationship and have a discussion over time is so much better for all parties vs "pitch me right now and I'll decide instantly"

Reminds me of the way many landlords seem to treat their tenants.

Tenants much easier to replace than finding a good company to invest in.

There are maybe millions of companies in line looking for funding, and they all say that they are good.

But will it fit traditional VC model? :)