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One of Apple's core strength is in marketing. I heard some folks refer to an Android phone as an iPhone. When I pointed out that it was in fact an Android (LG), they didn't knew what Android was. For them, the category of devices that we call "smartphones", are named iPhones.

Again, Apple did a hell of a marketing job here.




Usually Kleenex or Coke or Xerox when it gets to this point start suing around loose usage in the media to avoid watering down their trademark.


But you won’t find those loose usages in the media. They’re just savvy enough not to get sued.




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