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yodon
on Jan 26, 2020
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The economics of all-you-can-eat buffets
I think the issue is that ROIC is harder to assess and harder to understand than a simple profit margin calculation. For reference, in it's heyday Windows-and-Office Microsoft had a 42% ROIC.
formercoder
on Jan 26, 2020
[–]
Yeah, ROIC is really tough to get right and be meaningful. NPV is less “right” but more accurate.
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