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Correct, but it's still preferable over Google.

Startpage's parent company is (currently) less integrated with Startpage than Google's Advertising department is with Search. Their search results are also better formatted, and ads are more clearly marked. Startpage also doesn't do link wrapping if you turn off Javascript, which is such a huge privacy win over Google Search that I would still tell you to prefer Startpage even if I knew that they were slurping up other data.

On the marketing side, Startpage's parent company also doesn't own the vast majority of the online ecosystem, and distributing power among multiple advertisers is better than consolidating all of the power behind a single company who also owns a dominant web browser. System1, for all of its faults, isn't actively proposing web standards with the goal of deprecating URLs.

If you can't use DuckDuckGo, you should still prefer Startpage to Google. Google Search is also owned by an advertising company, one that openly mines literally every single data point of every single search they do. You can't get worse than that. I see people who are saying they want to break free of Google, but that they can't give up Google's results. I'm not going to tell them to stick with Google if an almost universally better alternative exists.




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