This isn't marketing fraud because you aren't being sold transisters like you buy lumber at Home Depot.
Instead, you buy working chips with certain properties whose process has a name "10 nm" or "7 nm". Intel et. al. have rationalizations for why certain process nodes are named in certain ways; that's enough.
>However, even the dimensions for finished lumber of a given nominal size have changed over time. In 1910, a typical finished 1-inch (25 mm) board was 13⁄16 in (21 mm). In 1928, that was reduced by 4%, and yet again by 4% in 1956. In 1961, at a meeting in Scottsdale, Arizona, the Committee on Grade Simplification and Standardization agreed to what is now the current U.S. standard: in part, the dressed size of a 1-inch (nominal) board was fixed at 3⁄4 inch; while the dressed size of 2 inch (nominal) lumber was reduced from 1 5⁄8 inch to the current 1 1⁄2 inch.[11]
Despite the change from unfinished rough cut to more dimensionally stable, dried and finished lumber, the sizes are at least standardized by NIST. Still a funny observation!
This isn't marketing fraud because you aren't being sold transisters like you buy lumber at Home Depot.
Instead, you buy working chips with certain properties whose process has a name "10 nm" or "7 nm". Intel et. al. have rationalizations for why certain process nodes are named in certain ways; that's enough.