As I understand it a big part of the problem is that stocks are commingled so that when counterfeits are discovered there's no way to trace the product to the seller it actually came from. Instead of fixing that they put the onus on the seller, and with no notice at that.
EDIT: I was a bit hasty. [1] and [2] confirm the commingling and state that you won't necessarily receive your own goods back if you ask to have them returned, I took that to be because they couldn't track them, rather than because they wouldn't.
If they do in fact know the provenance of even the commingled products, shipping the actual seller's product lets seller reputation actually mean something, so I stand by my argument that they could do better than shift the responsibility onto legitimate sellers to get permission from Nintendo et al.
How is that even possibly true. So if a seller sends every 50th product with a brick instead Amazon would only be able to track it in the first steps of the logistics chain?
I misunderstood my sources, I've edited my original reply. Between buyers not necessarily getting their seller's stocks, sellers not necessarily getting their own stocks back when requesting a return, and the apparent lack of action from Amazon until now, I added 2 and 2 and got 5.
EDIT: I was a bit hasty. [1] and [2] confirm the commingling and state that you won't necessarily receive your own goods back if you ask to have them returned, I took that to be because they couldn't track them, rather than because they wouldn't.
If they do in fact know the provenance of even the commingled products, shipping the actual seller's product lets seller reputation actually mean something, so I stand by my argument that they could do better than shift the responsibility onto legitimate sellers to get permission from Nintendo et al.
[1] https://sellercentral.amazon.com/forums/t/fba-commingled-pro...
[2] https://sellercentral.amazon.com/gp/help/external/200141480?...