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I have a couple of website I monetize through Adsense. It all started in 2009 (10 years ago) when my PhD candidate salary was not enough to make a living. I started earning around 300€ after six months. I was extremely happy with that as it gave me a breath of fresh air. I managed to make around 1500€ after a year and a half. I quit my job once it reached 2000€ and reached 3000€ after a year. All traffic was coming from google search and was organic. I was focusing on ideas requiring very little update to the websites content.

That said, it is very difficult to run a one-person business working from home. You don't have colleagues, people to discucss with, people to ask when you have questions, or to learn from.

I was living in France by then and I decided to go back to my home country as I would live much better there with that income. I started working as an assistant professor (30% of my time) and hired 2 developers to grow the business. That didn't scale well as the success came from my ability of being fast developer, good in SEO while always trying new website ideas.

I ended up again with a one-person business. But revenues are dropping and I find it harder and harder to be motivated to continue working on my websites. So now I work nearly 0 hour a week on my website and I am fully dedicated to a corporate job (not in academia anymore) even though I make equal money from both jobs.

If I can have an advice : try not to quit your day job. Work is not only about money. It is also about having social life, a career and a common goal to achieve with you co-workers. Working in a good company keeps you up with new technologies and trends. Running a one-person online business can be psychologically challenging. And once you earn enough money, the work to do can be become boring as no new challenges are there.




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