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Is that the 50c really signalling disposable income? Or just that it signalled that the newspapers were being read by humans and not just sitting in a pile somewhere?

To my intuition 50c per day doesn’t signal a useful amount of disposable income even in 2006 dollars.



This is more than a Netflix subscription. And people still share their subscriptions with friends and family to reduce costs.

$0.50 a day is real money, even today.




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