at my (dutch) company, a relatively large number of employees is able to get this car under the company lease program. which means they don't cost a thing, except for the increase in income tax which is much lower for electric cars. even people who do not care about environmental things at all get it because it's fast, its sleek and its easy to operate.
> even people who do not care about environmental things at all get it because it's fast, its sleek and its easy to operate.
This is the stated goal of Tesla. Make people buy electric cars because they're better, not because of the environment. Then the environmental stuff will follow but you can never convince the general population to give up comfort for the greater good.
