For better or worse, ads are what finances the vast majority of online content out there. Even HN gets the occasional paid job posting, stripe (or other YC company) promo, etc., and I'm ok with it. For me, the problem isn't ads per se, but tracking and targetted ads which bring privacy invasion, monopolization, and security issues.
Which is not needed. Would love to see Breitbart, YouTube, Facebook and other similar hate-monetization platforms die. We don't have to commit collective social suicide in order to accommodate silicon valley.