“But I’ve become cynical about whether we can have any influence,” Chouinard said. “Everyone’s just greenwashing. The revolution isn’t going to happen with corporations. The elephant in the room is growth. Growth is the culprit.”
Unchecked growth is one of the hallmarks of cancer. Kind of an interesting analogy.
However, it doesn't align with the current vision of orthodox Western capitalism, so it isn't particularly popular in mainstream media or culture.
“But I’ve become cynical about whether we can have any influence,” Chouinard said. “Everyone’s just greenwashing. The revolution isn’t going to happen with corporations. The elephant in the room is growth. Growth is the culprit.”