It's a winner of an idea, because Facebook lets us work around the real goal of grandparents when they ask us for regular updates; attention. Giving our elderly family members ways of passively observing us defeats their goal of wanting us to talk to them, but a NanaGram is a specific, actionable gift that demonstrates this abstract, "Well they must be thinking of me!" concept that they can then extrapolate however they need.

@otras thanks for sharing. It's an honor to be mentioned on HN like this.

One of the big goals of the product is to increase interaction between loved ones. I wrote about this a bit more at https://nanagram.co/blog/niche-start — we have a feature, which allows you to list names and phone numbers of you and your siblings on a cover photo. I get reports all the time of grandparents who go down the list, dialing each grandkid to talk through the photos with them.

Have you tried talking with them?

We're certainly a convenience service. You can definitely do this cheaper on your own and I wrote a bit more about that here: https://nanagram.co/blog/how-to-mail-photos/

I think our prices are pretty solid and often hear that from customers. For $6.99 per month we mail 5 photos and all you have to do is text or email them to us. We also have an annual plan which brings the price down to just under $6 per month.

The service also really shines when you have multiple senders (siblings, cousins, etc) using it as we curate photos from the group via reminders.

We recently had the 5-photo plan set to $7.99 but unlocked savings on the fulfillment side, passing those on to customers.

Pricing has been a challenge for sure, as on one hand I've always firmly believed the product should be accessible to people from all walks of life, and on the other there is a reality of paying the bills.