Your 90 hours/month figure is only 3 hours/day. It doesn’t exactly take a ‘screen-locked’ household to consume 3 hours/day. I would imagine most households with any number of kids greater than 0 easily consume more than that.
Also, why would they continue to increase caps? For the first time in their history the cable companies are losing video subscribers like crazy and they’re losing them to over-the-top services. They’re going to keep datacaps right where they are and use them to recapture that lost revenue rather than actually attempt to fix the issues consumers have with bundled channels and linear programming.
You do bring an interesting point about having tiers. Currently there aren’t any tiers. There’s the ‘normal’ rate capped at 1 TB and it’s already pretty high IMHO without constantly fighting for an intro rate and then there’s the unlimited rate for nearly double. I just don’t think if you want to play the tiered game that your ‘normal’ rate should be capped at what an average household can be expected to routinely consume.
In the end it doesn’t matter what consumers want or are willing to pay for though because as we all know broadband is at best a duopoly for the vast majority of households so you just get what you get. And that’s whatever XFINITY (maybe they won’t realize it’s still the same shitty Comcast!) decides you get.
Also, why would they continue to increase caps? For the first time in their history the cable companies are losing video subscribers like crazy and they’re losing them to over-the-top services. They’re going to keep datacaps right where they are and use them to recapture that lost revenue rather than actually attempt to fix the issues consumers have with bundled channels and linear programming.
You do bring an interesting point about having tiers. Currently there aren’t any tiers. There’s the ‘normal’ rate capped at 1 TB and it’s already pretty high IMHO without constantly fighting for an intro rate and then there’s the unlimited rate for nearly double. I just don’t think if you want to play the tiered game that your ‘normal’ rate should be capped at what an average household can be expected to routinely consume.
In the end it doesn’t matter what consumers want or are willing to pay for though because as we all know broadband is at best a duopoly for the vast majority of households so you just get what you get. And that’s whatever XFINITY (maybe they won’t realize it’s still the same shitty Comcast!) decides you get.