I call them German Ads. I used to live in the German speaking part of the world, and now and again I would see an ad that clumsily tried to persuade you by telling you about the product, what it was made of, and all that. And then a ridiculously lame attempt at showing a content housewife or something like that. Almost like the ad writer was trying to do a type 2 but was too honest.
Typically some ordinary household chemical.
I mean imagine a Coca-Cola ad where they talk to you about the fact that carbon dioxide is dissolved in the drink and it comes out of solution, giving you a tingling sensation. Versus what coke ads actually look like... snowy streets with trucks decorated for Christmas, a sense of warmth and expectation.
Drink Coke!
- Tastes good if you like sugar and caramel, much better than Pepsi
- Not the most unhealthy drink in moderation
- Carbonation that bites your tongue so you feel alive
- Our tax dollars subsidize the Georgia state government
Typically some ordinary household chemical.
I mean imagine a Coca-Cola ad where they talk to you about the fact that carbon dioxide is dissolved in the drink and it comes out of solution, giving you a tingling sensation. Versus what coke ads actually look like... snowy streets with trucks decorated for Christmas, a sense of warmth and expectation.