Just today attended a massive conference where they were showing how a pregnant customer goes on an real estate website,browses for a few properties,then goes on a website that sells cots,browses a few of them and gets served a customised ad from a bank.Once clicked on the ad,it opens the banking app with some details prefilled and ready to submit an application for a mortgage.I understanding I'm in this CRM industry and benefitting from it heavily, however this is just a way to far...