SA truly had a massive effect on Internet culture as a whole, something I rarely see attributed to them. Spent quite a lot of time on that site as an adolescent.
For the influence SA had and the business it currently is -- it's incredible. Impact:value is so out of line. An analysis of how Lowtax failed to become a billionaire and has to sell coffee mugs and t-shirts or whatever the business model is would be a good read.
SA was my first paywall for content, my first micro-transaction (forum avatars, titles, etc.). There were elements of reputation and social networking. I don't know how it all went so wrong.
I was being hyperbolic about the billionaire claim. Mainly SA was ahead of its time on what the internet could be. What people were willing to pay for and what makes a good community. It failed to take any of those ideas outside the realm of a comedy forum, which isn't a bad thing, maybe Lowtax was happy with that.
I'm wistfully in what-could-have-been mode since the products I use these days (Reddit, Twitter) are a poor approximation for what SA was at its height.
Tumblr is a lot closer to a social network than a forum, and I'd say only a small subset of it is comedy. Also, Tumblr has 460 million registered accounts and SA has 200k. That's probably partly because it costs $10 to sign up on SA, so alt accounts are uncommon, whereas accounts are cost-free on Tumblr, so some people may have many alt accounts. But Tumblr still gets way more traffic.
Signup fee for an internet forum and the occasional over-moderation kept the userbase from really exploding. On the other hand had this theoretically has kept the level of the remaining discourse high for the remaining users.
There's a joke about one of these events.
One year the SomethingAwful.com forum moderators got annoyed at the annoying anime fans, so they banished them. 4chan was born, yadda yadda, Donald Trump is elected president.
So...it didn't go wrong? Why should the ultimate goal of a forum be growth?
And, I don't think you can blame SA for 4chan, nor 4chan for trump. Both trump and 4chan meet a demand, and that demand would have been filled, one way or another.
Chris Poole (Moot) founded 4chan after being banned from SA (in the version I heard it was on accusations of pedophilia, because anyone who finds anime characters attractive is clearly a pedophile). SA was far more influential in creating and shaping 4chan than anything else, even the Japanese forums it was imitating (2chan, etc.)
Would there still be something that fits roughly the same niche as 4chan, if 4chan didn't exist? Most likely yes. But it wouldn't be anything like the 4chan we know today.
The SA moderators are extremely touchy about pedophilia and will permaban with basically just an anonymous accusation and maybe some fabricated "evidence". They also don't respond to appeals.
I seem to recall them charging a small amount to open an account there, which meant I, as well, a child back then, never was able to access it. I feel like I missed out.
Lowtax also got shadowbanned on Youtube apparently. He had been making all of these videos that would basically never show up in search results. There is something to be said for sticking to your own forum I guess.
This is a great interview[1] about Something Awful featuring creator Rich "Lowtax" Kyanka. The Something Awful forums had a board called Fuck You and Die, which was a predecessor to 4chan's /b/. YTMND's lineage to SA is acknowledged here as well.
If you used to post on the SA forums, you'll probably get a load of nostalgia hearing this again[2]
(this was the background music of the board where deleted threads went to die)
Even if it doesn't (and it does, see in same chain), it almost certainly is the progenitor of the prevailing culture found on 4chan. Maybe not the current trend as of recent, but definitely at it's peak.
Image macros, the lowest form of comedy on SA, became memes and is still the lowest form of comedy.