That's part of the reason people are sceptic with programs to "solve" climate change and other various green initiatives, there is too much politics and money involved and it is very hard to understand what's going on, what are the right solution and who is earning from what. As per usual, letting the market do its own thing will probably be the best solution, if recycling makes sense the free market will figure it out, same goes for all other green initiatives, take it out of the government hands and let the market comes with solutions.