What would the monthly subscription have to cost to make it financially worthwhile? I drive a bought and paid for car and if they could move me to and from work for $200/month our household would happily become a one car household. That bought and paid for car still costs me $75/mo insurance, ~$40/mo gas, amortization of the purchase price is probably in the $150/mo range, and since it’s 8 years old increasing maintenance costs. Additionally it will eventually need to be replaced which costs many thousands.
I don’t think a subscription model is too far fetched at all. We definitely intend to at least consider being a one car household, even at current ride share prices, when the current secondary car reaches end of life.
I don't think most people think about it like you do. Americans tend to spend far more on cars than they need to. An awful lot of SUVs and expensive German cars are sold to people that could probably get by with an inexpensive sedan or hatchback.
I do live in Texas though, so my experience might not be typical.
I don’t think a subscription model is too far fetched at all. We definitely intend to at least consider being a one car household, even at current ride share prices, when the current secondary car reaches end of life.