It's dangerous to set up one's own content distribution platform. The moment the media industry will perceive one as a competition or copyright trolls as a profitable target, one'll be torn into pieces.
Sorry, but that's just paranoia and scare mongering.
It's easier than ever for individuals to self distribute their own content. It costs less than $10 a month using Dreamhost (or dozens of others) and PayPal (or Square). Unless it's illegal or highly controversial nobody's going to shut it down.