It's not surprising that big corporations are doing this kind of stuff. Their existence now relies not on productivity and efficiency but merely on raising the barrier to entry for competitors.
Corporations have already maxed out their capacity in terms of production efficiency; it's just really hard for them to coordinate so many employees efficiently. If coordinating large numbers of people was easy (and didn't become exponentially harder relative to number of people), we'd probably all be wealthy communists.
Instead of focusing on how to do their own job better, corporations have shifted their focus towards how to make it harder for competitors to do theirs.
Corporations have already maxed out their capacity in terms of production efficiency; it's just really hard for them to coordinate so many employees efficiently. If coordinating large numbers of people was easy (and didn't become exponentially harder relative to number of people), we'd probably all be wealthy communists.
Instead of focusing on how to do their own job better, corporations have shifted their focus towards how to make it harder for competitors to do theirs.