As a small business I was trying to compete with awkward or overly expensive “sex machines” for the niche kink market. Our closest competitor sold for $2k, and my bom cost was $200, so hopefully 2x-5x lower BOM cost than the competitor.
If you're trying to start a real business, your competitors are mass market sex toys with a $2 BOM cost, not one-off dildo-sawzalls pieced together in someone's garage.
I strongly disagree. Thrusting sex machines are not competing with a $2 vibrator. The goal is not to orgasm but to have an experience worth having, and thrusting sex machines provide a vastly different experience from a vibrator. The competition I describe was a functioning small business and not a sawzall. Honestly your comment seems super dismissive to me, and I don’t really understand the vitriol after I’ve shared honestly my experience for all to benefit from.
I wasn’t trying to start a billion dollar business. I was the only employee and I wanted to make enough to support myself while making a fun product. Unfortunately the product was too complex for me to do it myself, especially at that skill level.
Was your BOM cost 100x higher than the competition, or only 10x higher?