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If your business is ad-supported, you'll need hundreds of thousands of uniques per month to start making any money.

Which means that building such product is the easiest and (by far) the cheapest part. Promoting something consumer-oriented, building your brand, attracting those visitors will cost you hundreds of thousand of dollars, millions even.

The rule of "build it and they will come" does not apply to consumer-targeted internet-entertainment business. Media businesses require either lots of luck, or massive investments into PR (and still some luck). Digg, Reddit, TechCrunch, even CNN - they all had some "lucky event", something out of their control, which contributed to their boost in popularity. Technology takes the back seat, unless you have something truly groundbreaking, like Google had.

Sorry to deliver the bad news, but your $50K are irrelevant, find some well-connected people to support you. Reddit wouldn't have happened without Paul's PR machine.



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