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I was thinking the same things as I was reading the article. Bootstrapping to me has never been about more or less work, focus etc - but about building the business on its own revenues with the the sole focus and interests of the business owner and customers in mind.

So.. there is certainly a key element of control and motivation in a bootstrapped business vs a business with outside investors. But AFAICT, nothing fundamental about level of difficulty or quality of life.




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