I personally try to make sure that nobody in my circles, techie or otherwise, surfs without an ad blocker. This irresponsible 3rd party advertising bullshit has got to stop.
We have people in this very thread openly talking about deploying third party ad scripts that send their users on chains of redirects that they admit to losing track of, and the only thing they see wrong with this is that they can't accurately track their users, not that they very probably sent their users down whatever rabbit/shithole serving malware, miners or drive-by downloaders.
Online advertising is a disgusting wasteland and many people coming out of the woodworks in this thread, working in the industry, are knowingly, unknowingly or usually willingly blindly working to create this situation as it is. Dollar bills make for very good blinders, especially if it's your living.