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>Devs/Publishers hiring psychologists and cognitive behavior specialists to design these loot box experiences

Honestly, I think this happens in children's television programming more than in electronic games, and I can actually find sources for this if given an hour or two (I used to be very interested in the developments that took place towards psychology around the 60's). If you can provide sources for your claim I'd be more inclined to discuss this seriously, but as it stands it seems unlikely that a small, 5-employee company pushing racing games for children would hire psychologists and CB specialists to advise their games. I am not specifically talking about the example used in the article, but most such games are released by very small companies and independent devs. I think they rely on heuristics and statistics to tell them which games work and why, for sure, but that's just good design.




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