Well yeah, but before you invest millions in a BI tool, you should decide what you want to do with it first - you can work out what data and statistics you'd like to have in a smaller scale on a whiteboard first.
Investing in a tool without first doing the task by hand is wasteful. No I'm not saying you should do it with all 40 million subscribers, just start with getting one or two and a whiteboard, then a few dozen or hundred in an excel sheet.
Investing in a tool without first doing the task by hand is wasteful. No I'm not saying you should do it with all 40 million subscribers, just start with getting one or two and a whiteboard, then a few dozen or hundred in an excel sheet.