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If I'm Apple I'm earmarking some money for AR development. ARKit is really solid and should get better w/ time. That can provide a nice launching point for developing AR glasses. If anyone can pull off tech glasses it's Apple.



Apple is spending billions (maybe even tens of billions) every year on AR/VR.

Tim Cook has already said so and it's exemplified by some of their recent hires:

https://variety.com/2018/digital/news/apple-cyber-paint-app-...


Not sure about the glasses. But Niantic's new state-of-the-art AR title will be massive ;)

https://www.harrypotterwizardsunite.com/en/


John Gruber already made a remark about Mike Rockwell's title being "Head of AR/VR" when he interviewed him at WWDC. Even though Apple has no VR products.




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