I don't play as much video games as much anymore but I had 5000 loyal followers that would take my word as the gospel.
I had some offers on a dozen gaming networks, the biggest one was TGN. I would categorize twitch followers based on age demographic, since this is most of the behavioral trends I noticed
Young millenials have nothing to better to do sometimes and really enjoy having that "virtual friend" / "virtual older sibling" mentality when it comes to video games. It fills a void they have and its easily accessible, all they need is their phone and internet. No need to schedule things with your buddies who might not be in the mood to game. Example, pewdiepie's viewers are on the younger demographic end
General agnostic age categories - I would divide into four areas regardless of age.
- One (like me) who still likes gaming and wants to keep up with some games mostly out of curiosity / bc I don't have time, so I watch gameplay videos mostly on youtube. I skip ahead sometimes and only watch videos here and there, sometimes at 2x speed.
- Two, people who have nothing better to do and enjoy watching streamers as a form of entertainment. Sometimes I would fit in this category as well, I watch a few fortnite players (nickeh30) who just have a great personality and are able to pull complex movements that only maybe 0.1% of players could do.
- Third, people looking to get better at the game by watching streamers. I sometimes fit in above category
- Fourth, we also have the esports area. This is your diehard sports-level fandom and I used to be a huge fan of DoTA partially because I played it for 10+ years and played with some of the top players competing today. It was nostalgia for me if anything, much like people who loved soccer growing up watched the world cup
So there you go, that's how I categorize gamers on twitch. You also have kappa trolls among other things and also softcore porn tailored towards parental controlled networks for kids nearing puberty but that's a totally different story. Then you also have programming streams, we get a largely mostly older / smarter tech audience for that.
Twitch does have an API as well if you want to do data analytics on it
I don't play as much video games as much anymore but I had 5000 loyal followers that would take my word as the gospel. I had some offers on a dozen gaming networks, the biggest one was TGN. I would categorize twitch followers based on age demographic, since this is most of the behavioral trends I noticed
Young millenials have nothing to better to do sometimes and really enjoy having that "virtual friend" / "virtual older sibling" mentality when it comes to video games. It fills a void they have and its easily accessible, all they need is their phone and internet. No need to schedule things with your buddies who might not be in the mood to game. Example, pewdiepie's viewers are on the younger demographic end
General agnostic age categories - I would divide into four areas regardless of age.
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- One (like me) who still likes gaming and wants to keep up with some games mostly out of curiosity / bc I don't have time, so I watch gameplay videos mostly on youtube. I skip ahead sometimes and only watch videos here and there, sometimes at 2x speed.
- Two, people who have nothing better to do and enjoy watching streamers as a form of entertainment. Sometimes I would fit in this category as well, I watch a few fortnite players (nickeh30) who just have a great personality and are able to pull complex movements that only maybe 0.1% of players could do.
- Third, people looking to get better at the game by watching streamers. I sometimes fit in above category
- Fourth, we also have the esports area. This is your diehard sports-level fandom and I used to be a huge fan of DoTA partially because I played it for 10+ years and played with some of the top players competing today. It was nostalgia for me if anything, much like people who loved soccer growing up watched the world cup
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So there you go, that's how I categorize gamers on twitch. You also have kappa trolls among other things and also softcore porn tailored towards parental controlled networks for kids nearing puberty but that's a totally different story. Then you also have programming streams, we get a largely mostly older / smarter tech audience for that.
Twitch does have an API as well if you want to do data analytics on it